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Lead scoring

Lead scoring (under REVENUE INTELLIGENCE) ranks your leads and says what is missing.

The bar reads, for example, 0 hot · 100 warm · 0 cold · hot value CHF 0 · 100 need enrichment.

The table lists each lead with its Value, a Score badge (hot, warm, cold, with a number) and the Why. The Enrich column names the missing firmographics to fetch — for example employees, annual revenue.

What the numbers say restates the figures with source links. Select Scoring brief for a written summary.

The Lead scoring page with the summary, top leads and enrichment hints

Applies to VNClagoon+ 2026.09 and later.

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